UkrLook is a Ukrainian fashion brand created by the designer Yulia Tokareva. The brand’s DNA lies in Ukrainian embroidery and national clothes mixed with modern silhouettes and styles. Although creating 3D collections is a new experience for the brand, through their debut digital fashion drop at DressX UkrLook aims to show that ethno brands do not lag behind other labels even in the virtual space. UkrLook believes that clothes featuring national embroidery are special, and by distributing this genetic code of the Ukrainian nation around the world in both physical or digital versions, the brand can promote and glorify its home country. The main colors featured in the collection are yellow and gray.