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Try on digital fashion with the DRESSX app for free

AE’S EARTH MONTH-INSPIRED DIGITAL JEANS COLLECTION

Gen-Z’s favorite jeans brand, American Eagle, has partnered with DRESSX on three limited-edition, Earth Month-inspired digital jeans. Each pair of jeans has a unique water-themed superpower.

Just like DRESSX, American Eagle is committed to sustainability. Each digital jean is inspired by our Real Good jeans, which are made in factories that meet expectations for our Water Leadership Program, using recycled and sustainably sourced cotton, and recycled polyester.

HOW IT WORKS

1
Purchase AE’s digital jeans collection on the DRESSX app or on DRESSX.com. Use the app to try on these jeans in AR to see their water superpowers come to life!

2
Attach the photo you want to dress up in AE jeans.

3
Receive your photos dressed up digitally via a DRESSX email. Download and share with the world!

DIGITAL JEANS COLLECTION

BUY NOW

REAL GOOD JEANS ARE MADE WITH THE PLANET IN MIND AND A PROMISE TO CONTINUE TO DO BETTER

  • Every pair of Real Good jeans saves 7 gallons of water on average, compared to our past denim production.
  • Our factories saved 1.8 billion gallons of water in 2020 alone.
  • We’ve reduced the amount of water used per pair of jeans by 21% (with a goal of 30%).
  • 100% of our eligible denim laundries recycle water used to make AE jeans.

 

There’s a lot of work left to get where we want to be, but we’re on our way, and we’re applying higher standards to more of our products every day.

Learn more about our Real Good initiative here. And make sure to purchase these jeans before they are gone on 4/29!